Ohio State University’s approved colors are scarlet and gray. These colors are integral to the university’s identity and are used across various platforms, including athletic uniforms, merchandise, and promotional materials. Understanding the significance and application of these colors can enhance your appreciation of Ohio State’s branding.

What Are the Official Ohio State Colors?

Ohio State University’s official colors are scarlet and gray. These colors were selected in 1878 by a committee of three students who wanted something that was both unique and visually appealing. Scarlet is a vibrant red, while gray provides a neutral contrast, creating a bold and recognizable combination.

Why Are Scarlet and Gray Important to Ohio State?

Scarlet and gray are more than just colors; they represent the spirit and tradition of Ohio State University. These colors are prominently featured in:

• Athletic uniforms: Ohio State’s sports teams, known as the Buckeyes, proudly wear scarlet and gray.
• University branding: All official materials, from the university logo to promotional banners, incorporate these colors.
• Merchandise: Clothing and memorabilia for fans and alumni prominently feature scarlet and gray.

The use of these colors helps foster a sense of unity and pride among students, alumni, and fans.

How Are Ohio State Colors Used in Branding?

Ohio State’s branding guidelines specify how scarlet and gray should be used to maintain consistency and recognition. The university provides a detailed color palette to ensure that all representations of its brand are accurate.

Color Specifications

• Scarlet: RGB (187, 0, 0), Hex #BB0000
• Gray: RGB (102, 102, 102), Hex #666666

These specifications ensure that the colors remain consistent across digital and print media.

Application in Design

The university’s branding guidelines recommend using scarlet for primary elements, such as headlines or key graphics, while gray is often used for secondary elements like backgrounds or text. This creates a balanced and visually appealing design that reinforces the Ohio State brand.

How to Use Ohio State Colors in Merchandise?

Creating merchandise that reflects Ohio State’s brand requires adherence to the color guidelines. Here are some tips:

• Use official color codes: Ensure the scarlet and gray on your products match the official color specifications.
• Balance colors: Use scarlet for bold statements and gray for subtler elements.
• Incorporate logos: Include official Ohio State logos or symbols to enhance brand recognition.

By following these guidelines, merchandise creators can produce items that appeal to Ohio State fans and maintain brand integrity.

People Also Ask

What Is the History Behind Ohio State’s Colors?

Ohio State’s colors, scarlet and gray, were chosen in 1878 by a committee of students. They wanted colors that were both unique and visually appealing. The selection of these colors has become a lasting tradition that symbolizes the university’s spirit and pride.

How Do Scarlet and Gray Compare to Other University Colors?

Scarlet and gray are distinctive in the collegiate landscape. While many universities use red and white or blue and gold, Ohio State’s combination of a vibrant red with a neutral gray stands out, making it easily recognizable.

Can I Use Ohio State Colors for Personal Projects?

While you can use scarlet and gray for personal projects, it’s important to respect trademark and branding guidelines if the project is associated with the university. Unauthorized use of logos or official branding elements may infringe on Ohio State’s trademarks.

Are There Alternative Colors Used by Ohio State?

In addition to scarlet and gray, Ohio State’s branding guidelines include secondary colors for specific uses. These colors complement the primary palette and provide flexibility in design while maintaining brand consistency.

How Can I Ensure My Design Meets Ohio State’s Branding Standards?

To ensure your design aligns with Ohio State’s branding standards, refer to the university’s official branding guidelines. These documents provide detailed instructions on color usage, typography, and logo placement to maintain consistency and brand integrity.

Conclusion

Ohio State University’s scarlet and gray are more than just colors; they are a symbol of tradition and pride. Whether you’re a student, alumni, or fan, understanding and using these colors appropriately helps maintain Ohio State’s strong brand identity. For more information on Ohio State’s branding, consider exploring the university’s official branding guidelines.